"In the small burg where I grew up (which shall remain nameless to protect the not-so-innocent), the standard procedure for disposing of the municipality's used motor oil was to simply pour it into the street. OK, I'm exaggerating -- but not by much. Once a week, a lumbering tanker truck with an agricultural-style spray-bar attached to it's rear would idle up and down the secondary streets, evenly dispersing it's spent-oil payload throughout the town. “It keeps the dust down,”said my father. Maybe so, but it also smelled like a tire fire and soiled our Chuck Taylors. Plus, who knows what kind of long-term damage may have been done.
Fast forward to 2011: Crude prices are up, recycling is almost universal, and off-shore drilling operations are under unprecedented public scrutiny. As a nation, we're producing an estimated one billion gallons of waste oil per year. Never before have economic conditions and the consumer climate been so optimally positioned for the introduction of a “green” motor oil. Blessed either with an impeccable sense of timing ..."
